NSC used Safety Sam, a 42Chat ConferenceBot, to drive Successful Engagements and keep attendees safe—without relying on an app.
The National Safety Council (NSC) is an organization dedicated to eliminating the leading causes of preventable death and injury in workplaces and on roadways. A trusted leader in creating safer environments across the nation, NSC helps build a lasting culture of safety.
While NSC saw strong initial adoption of their event app, not everyone was willing to use it. Fully engaging all attendees and maximizing its use across channels remained a challenge. To fully engage all attendees, increase safety, and support event operations across channels, NSC partnered with 42Chat to modernize event communication at scale with Safety Sam—a 24/7 AI chatbot available via web and SMS.
Safety Sam provided instant support to 13,000+ attendees across 3 events, providing 7,248 hours of real-time support with a 96%+ correct response rate.
Safety Sam opened a lucrative SMS channel that boosted sponsor visibility while driving engagement and registration – without having to download an app.
By delivering real-time answers and updates, Safety Sam helped NSC achieve a 54% reduction in inbound customer service inquiries. In addition to enhancing the attendee experience, Safety Sam strengthened event safety protocols by offering an emergency communication channel.
Want to test a ConferenceBot for yourself? Scan the QR code below to chat with Hannah, our demo ConferenceBot!
